Google Maps marketing is the process of using Google Maps’ functionality to make your business easier to find. For small and medium scale businesses this can be indispensable. However, Google Maps marketing isn’t just about visibility – it’s about positioning your business. If used correctly (and strategically), Google Maps can play an important part in your digital marketing strategy.
There are several ways your potential client can find your business on Google Maps:
- Listing Business
- Improvising Keywords
- Keyword Research and analysis